Developing business models and writing business plans (basics) (B.Sc.)
The design of a business plan and the structured description of a business model it contains are fundamental not only for start-ups, but also for established companies. For investors (e.g. business angels, venture capital companies or credit institutions) and also the founders themselves, a well-developed business plan forms the basis for assessing the chances of success of a business idea. For existing companies, a business plan forms the basis for decisions on changes to the existing business model and the assessment of new activities and ideas in a constantly changing environment.
The seminar is aimed in particular at students with an affinity for start-ups who are not afraid of interactive co-operation and who enjoy applying their knowledge to a real start-up project. Bringing in real start-up projects / business ideas to formulate a business plan is explicitly encouraged!
The seminar will
- the basics of business plan design;
- the underlying theoretical and methodological concepts for drawing up a business plan and structuring a business model will be demonstrated;
- these elements are applied in practice.
The lecturers
The seminar will be led by Dr Martin Hebler, Managing Director of the Wuppertal Technology Centre W-tec and start-up consultant, among others at the Startercenter NRW and "bizeps", and Dr Stefan Gladbach, Head of Human Resources in the Marketing & Sales department at Yello Strom GmbH and former start-up consultant at BUW.
Both lecturers have several years of practical experience in supporting start-ups, drawing up business plans, developing business models and acquiring funding as well as seed and early-stage investors for start-ups.
Examination-relevant work
Examination-relevant work includes the preparation of a term paper in the form of a business plan and the presentation of the interim and working results in the events. The preparation of the term paper and the presentation of the work results will take place in groups formed during the course. The course is held in German.
